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The next generation of talent is already on your team.

Whether they’re leading floor shifts, creating your next hit product, or developing faster production systems, employees drive your business forward. Guild helps manufacturers unlock talent potential with education, coaching, and insights built at every level.

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Measurable change. Lasting impact.

  • What you get

    • A curated learning marketplace  deployed through strategic education benefits and targeted L&D investment — that delivers high-impact, customized learning and skilling aligned to your strategic priorities

    • Career pathways and coaching that surface untapped talent and move them into critical roles — including management and leadership

    • Skills data, progression insights, and ROI metrics that show real business impact

  • The impact

    • 26% higher first-year program persistence than national averages

    • 3.5x higher internal mobility for Guild learners than non-participants

    • $3 ROI for every $1 invested

5 Quick-Hit Talent Trends and Insights in Manufacturing

As AI and automation accelerate and talent pools shrink, manufacturers can’t hire their way to growth. Explore the nuances of the most pressing talent trends in manufacturing — and the learning solutions innovative employers are using to build from within.

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Engage, retain, and upskill production workers.

Guild curates programs from English language learning and high school completion to technical skills like industrial electronics and fluid power systems.

The result? An engaged frontline workforce ready to move into high-impact operational, technical, or managerial roles.

Build industrial skills while keeping technicians on the line.

Guild offers flexible programs built for today’s industrial workforce. From battery management systems to additive manufacturing, workers can earn certificates or degrees while applying concepts hands-on to stay job-ready and future-proof.

Empower production managers to lead through change.

Leaders on the floor need the skills to coach through complexity. With Guild, frontline leaders build the habits that sustain flow, promote continuous improvement, and equip teams to adapt. And it’s all built on real-world manufacturing scenarios that drive behavior change in safety, quality, productivity, and resilience.

Equip engineers with skills to push innovation forward quickly.

Innovation won’t wait — why should your engineers? With Guild, they get access to advanced technical and leadership education, without a full degree commitment. 

Whether they want to explore smart factory systems or deepen their expertise in mechatronics, Guild offers modular, credit-bearing courses that open their possibilities to fuel your company’s future.

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Built with skilling innovators to address manufacturing’s talent challenges

The New Skilling Playbook for Manufacturing: How Guild Drives Talent Development for Scale and Impact

Go deeper on how Guild builds manufacturing skills at every level. Whether it’s modernized education benefits, role-specific upskilling, or cohorted learning to develop high-impact leaders, we’ve got you covered.

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How leading manufacturers are engaging the frontline — and skilling for what’s next

When talent gets a chance, your business grows.

Sherry went from high school grad to supervisor, from mentor to degree-seeker — and she’s not done yet. Through Tyson Foods’ partnership with Guild, team members like Sherry can access hundreds of top programs tuition free and grow into new roles.

Ready to build from within?

We’ll walk you through how Guild helps leading manufacturers move fast and build with intention.

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Frequently asked questions

What is Guild?

Guild is a talent development solution designed to help organizations build the workforce they need from within. By scaling learning investments across the organization, we turn education into a competitive advantage — not a cost center. 

Through a flexible suite of education and skilling programs, Guild equips your workforce with the skills and credentials needed to fill today’s critical roles and prepare for what’s next. We help identify untapped potential across your organization, and provide career pathways and coaching that support employees as they grow into new roles — including future leadership.

We also make impact visible. With clear, actionable data on skills, internal mobility, and business outcomes, you’ll be able to measure progress and adapt your strategy as needed.

We’ll work with you to find the best way to deploy these solutions for your goals, your workforce, and your culture. Let’s start the conversation.

What makes Guild better for manufacturing, transportation, and logistics companies than tuition reimbursement, apprenticeship programs, or other learning solutions?

While many manufacturers offer tuition reimbursement or learning programs, these are often passive benefits. Outcomes are rarely measured, and there’s little connection between what employees study and the skills your organization actually needs.

Guild flips the script to align with and directly support your organization’s talent development strategy. Guild isn’t just another education benefit, nor are we a content library. We help you go beyond mere participation to build real skills that meet pressing manufacturing, transportation, and logistics talent trends. 

While we can and do work alongside many existing learning investments, here’s how our approach stands apart. 

  • Remove cost as a barrier. Traditional reimbursement models require employees to front the bill. That excludes the very people companies need to retain. With Guild, employers pay upfront — unlocking access and accelerating equity.

  • Built for shift-based schedules. Guild partners with learning institutions designed for working adult education, which means asynchronous class time, flexible office hours, live and recorded lab sessions, scenario-based learning, lab kits, and more.

  • Align skilling with business goals. Access a curated marketplace of 2,000+ programs designed for working adults and vetted for business relevance. Unlike a single point solution, Guild’s range of learning partners offer development in skills ranging from English language learning and digital literacy to industrial maintenance, electrical or mechanical engineering technology, advanced AI, and beyond.

  • Support every step of the journey. 1:1 coaching, career guidance, and personal portals keep learners on track — and moving toward real career mobility. No one’s left guessing what’s next.

  • Make every learning dollar count. Real-time data shows exactly how programs perform, how employees progress, and how learning investments drive business outcomes.

How does Guild help us address skilled labor shortages and retention issues on the shop floor?

The manufacturing labor shortage isn’t just a hiring problem — it’s a serious barrier to growth. Guild helps manufacturing, transportation, and logistics companies tackle both skilled talent gaps and retention issues by creating clear, accessible career pathways that attract, upskill, and retain entry-level talent and skilled workers alike. From tuition-free education to cohort-based leadership training, targeted technology upskilling, and internal mobility support, Guild helps manufacturers build talent pipelines for the roles they need.

Research backs it up: 81% of workers who think manufacturing lacks career potential would reconsider if they saw a path forward. That’s especially true for Gen Z, a generation that’s interested in skilled trades but often overlooks manufacturing. By creating access to modern, tech-forward roles and pathways to grow, companies can attract the next generation of talent — and give them a reason to stay.

How is Guild customized to our unique culture and business needs?

We don’t do one-size-fits-all. Every partnership is co-designed to reflect your workforce, your goals, and your company’s unique culture. Our team partners with yours to build skilling solutions that drive measurable business impact — whether you're in automotive, aerospace and defense, consumer packaged goods, medical devices and pharmaceuticals, food processing, logistics, or beyond.

Here’s how that looks in action:

  • Start with your strategy. Begin with a deep dive into your talent goals, culture, and business needs. Whether the focus is engaging production teams, upskilling engineers, or supporting new managers, the plan is built for your priorities — not pulled from a template.

  • Design learning that fits. Use a curated marketplace of programs built for working adults. Every offering is vetted for job relevance, so employees gain the skills your organization actually needs. (And if we don’t have what you need, we can find or build it with our innovative learning partners.)

  • Move talent into priority roles. Create structured career pathways that guide employees toward high-demand roles. Layer in coaching to increase participation, internal mobility, and retention — and reduce your need to hire from outside.

  • Track what matters. Tap into live dashboards to measure progress in real time — from program usage to roles filled to ROI. No waiting. No guesswork.

  • Future-proof your workforce. Get targeted skilling for today’s needs and tomorrow’s opportunities — from industrial tech to leadership development and beyond.

What kind of data and insights will we get with Guild?

Guild’s direct integration with our vetted learning partners means real-time access to the data that matters — engagement, pipelines, ROI, and more. With standardized dashboards and expert support, you’ll get the insights to prove impact and plan what’s next.

Here’s what that looks like:

  • Access real-time dashboards. Track enrollment, academic progress, engagement, and turnover — all in one place, tailored to your business.

  • Review executive-ready digests. Get quarterly summaries that highlight trends, visualize impact, and offer curated insights — customizable by your segmentation needs.

  • Request deep-dive analyses. Go further with custom reports on ROI, DEI impact, program performance, and other strategic goals.

  • Tap into secure, actionable data. Use secure employer data feeds to integrate learner-level insights — like spend, variance forecasts, and budget utilization — directly into your internal systems.

  • Ensure privacy by design. Protect individual identities with careful data sharing guidelines. Only aggregated or securely linked, de-identified data is shared.

Leverage expert analyst support. Work with dedicated analysts to interpret results, segment employee groups, and design reporting that supports smart decisions.

I'm not sure where to start, and we're already testing solutions. Can Guild still help?

Absolutely. You don’t need a perfect plan to get started.

Guild supports companies at every stage — whether you're implementing a comprehensive new talent development strategy or layering us into existing solutions. Some partners start with one population or product and scale over time. Others bring us in to fill critical gaps or power specific programs.

Already testing other tools? No problem. Guild can work alongside — and sometimes integrate with — your current systems.

Let’s talk about your goals and where Guild can make the biggest impact.

What kind of support do employees get throughout the journey?

Guild coaching means 1:1 support that transforms career and academic aspiration into action. Our goal is to help your employees meet theirs.

Throughout their journey with Guild, learners receive comprehensive support designed to help them explore programs, apply and enroll, persist, and mobilize their careers. Here’s what that support looks like:

  • Set goals with Growth Coaches: Learners work with a dedicated coach to set clear goals, manage their time, and build habits that help them turn academic aspirations to tangible career moves.

  • Advance with Career Coaches: Near the end of their program, learners often work with a coach on resume-building and interviewing to move confidently into a new internal role.

Stay on track with ongoing support: Continuous coaching and dedicated member support helps learners stay motivated, navigate challenges, and achieve their goals.

Which roles in manufacturing, transportation, and logistics can Guild help us upskill or credential?

Guild’s Learning Marketplace serves a wide variety of skilling needs in manufacturing, transportation, and logistics — from communication skills for plant workers to leadership training for factory supervisors to AI training for engineers and well beyond. We’re always expanding our programming and innovating alongside our education and employer partners

Here is just a sample of the employee populations and roles that we support in manufacturing, transportation, and logistics, as well as common needs in each group. If you want to go deeper into the roles, skills, and pathways we can support at your organization, connect with our experts

Production and frontline roles

High-volume, high-turnover, and foundational to manufacturing operations

  • Machine operators

  • Production associates / line workers

  • Assemblers

  • Packers / material handlers

  • Warehouse associates

For this group, common skills and programs include onboarding and safety, foundational professional skills (time management, collaboration), and English language and literacy.

Skilled trades and technicians

Hard-to-fill roles with long lead times and aging talent pools

  • Industrial maintenance technicians

  • Commercial drivers

  • Electrical / mechanical technicians

For this group, common skills and programs include relevant certifications and credentials, journeyman pathways, and standardized craft training.

Quality and safety roles

Critical for compliance, productivity, and product integrity

  • Quality control inspectors and managers

  • Safety coordinators

  • Process technicians and engineers

For this group, common skills and programs include ISO, OSHA, or Six Sigma basics; leadership and management pipelines into quality roles; and cohorted compliance refreshers.

Team leads and supervisors

Often promoted from the floor without formal training

  • Line leads

  • Shift supervisors

  • Frontline managers

For this group, common skills and programs include leadership fundamentals, coaching, and communication skills, as well as various pathways from hourly to salaried roles.

Emerging tech roles

Tied to Industry 4.0 adoption, digital transformation, and automation

  • Robot operators / technicians

  • PLC programmers

  • Digital maintenance analysts

  • Data-enabled floor leaders

For this group, common skills and programs include targeted technology training and cross-functional collaboration and consistency.

Footnotes

  1. When considering curation and support services, Guild internal data averaged across the following 3 academic years: 2019-20, 2020-21, 2021-22. National Student Clearinghouse (NSC) data averaged across the following 3 academic years: 2019-20, 2020-21, 2021-22.

  2. Guild’s internal data over the last 12 months as of 01/01/2025 from employers who have provided the required data for at least 13 months post launch.

  3. Average of all Return on Investment analyses conducted by Guild for employer partners as of 01/01/2025.